Having strong feelings about the need to make World Cup 2010 a marketing master piece, it's good to know the Chinese are thinking ahead and plan to use RFID technology in the tickets for this year's Olympic games to 'interact' with spectators during the event.
The Chinese are planning to use the tech to cut down on fake tickets and possibly provide useful information on seating and navigating venues throughout Beijing.
Source:cherryflava.com |
|
Olympic tickets with embedded RFID tags to cut down on fake tickets
|