printable, low-cost, disposable video display

Siemens has announced a new colour display screen that can be printedonto paper or cardboard and is thin, flexible, and affordable enough tobe included in books, magazines, labels, tickets, instructions,multimedia games embedded in the breakfast cereal box and a host ofother traditionally "dumb" media where clarity of the message is vital - such as the dosage instructions on drugs, installation instructionsfor people who normally don't RTFM ad infinitum, when the newtechnology reaches market in 2007, the convergence of media types willfurther accelerate with the possibility of video instructionsincorporated into packaging, video-enabled print adverts, and printedmagazines and books with multimedia capabilities.

Source: gizmag.co.uk