138 innovations

Paper tubes for display area

Architects Eureka have made a bicycle shop in Hong Kong where recycled paper tubes can be pushed in and out to make an ever-changing display wall.

Eureka were inspired by the Pinscreen executive toy, creating a wall of 5,412 recycled paper tubes so that products can be cradled in, nestled into, rested against or hung off a display that is different each time.

Source: dezeen.comAdded: 28 November 2011