Although one of the more frequented bag styles within the accessory repertoire of the on-the-go individual, the backpack often suffers from a lack of creativity and ingenuity. For Spring/Summer 2012, PUMA by Hussei Chalayan introduces an offbeat iteration on the timeless model via the Urban Mobility Backpack. While retaining the same functionality with its two main compartments, multiple interior pockets and laptop sleeve, the Central Saint Martins graduate infuses the backpack with a colorfully lined hood effectively augmenting the pack with a level of fashion utility. Boasting a dark charcoal waxed exterior shell, taped black zippers and heavy metal hardware, the Urban Mobility Backpack affirm the PUMA Black Label dedication to both active sport inspiration and chic forward-thinking aesthetics.
Puma adds a functional hood to its new backpack