Sony Bravia Play-Doh advert

The much anticipated third installment of the Sony Bravia television campaign has finally been released ,or found, on the internet. The first two, "Balls" and "Paint" made quite a scene over the last couple of years, both in their creation and amongst consumers; both won numerous advertising industry awards.

The latest ad for Bravia, Play-Doh, was shot in NY over the course of three weeks. The creators are calling it "the most ambitious piece of stop-motion animation ever undertaken".

Source: bravia-advert.comAdded: 5 October 2007