72 innovations

Wavy cellotape

I love packaging designs that are subtle and yet make a world of a difference. For example this wavy Cellotape may not seem so brilliant at the moment, but for a mother who covers endless notebooks in brown paper at one go, this is a definitely a boon. Invariably the end of the tape just fuses to the circle and is hard to find! "Tape with Easy-to-Find End" is just that... easy

Source: yankodesign.comAdded: 27 September 2011